Shihab Ahmed is a Marketing Executive at LightCastle Partners and a recent Marketing graduate from North South University. Prior to joining LightCastle, he worked in Product Management at TallyKhata, where he led Go-to-Market strategies and user research, contributing to the development and launch of fintech products in partnership with financial institutions.
With a background in tools like SQL and Figma, Shihab combines analytical thinking with creative storytelling and is passionate about using data and customer insights to craft marketing strategies that drive meaningful business impact.